Skip to main content Scroll Top

EA Strategy

Looking ahead:
From Strategy 2025 to Strategy 2030

Looking forward, EA has now shaped its Strategy 2030, which:

  • Address the challenges of digitalisation and sustainability;
  • Enhance stakeholder engagement;
  • Promote agility and innovation in accreditation services;
  • Further align with EU policy objectives and global developments;
  • Make available the right level of resources to develop regulations.

To read the EA Strategy 2030

The strategy defines 3 roles for EA:

Strategic

Develop accreditation and improve the offer of conformity assessment services in close cooperation with European regulators and interested parties.

Operational

Be the main forum for all parties for exchanging and sharing expertise so as to position EA as the technical reference to develop schemes underpinned by accreditation and meeting market needs.

Supportive

Make the necessary organization available, serving the Members in their daily accreditation business and development.

Our Mission and Vision

Mission

EA envisions a trusted, balanced, resilient, and future-oriented accreditation system as a cornerstone of the European Quality Infrastructure — one that supports health, safety, sustainability, digitalisation, economic progress, and global trade, while strengthening Europe’s core values on accreditation and promoting them internationally.

Vision

EA advances a future-ready accreditation system that builds trust, drives innovation, and delivers real value for society and trade. Through strategic digital transformation, effective peer evaluations, and strong collaboration among its members, EA proactively addresses global challenges while reinforcing Europe’s quality infrastructure. Working closely with European institutions, stakeholders, and international partners, EA ensures accreditation remains credible, resilient, and impactful across all sectors.

EA Values

Confidence

Trust through transparency, impartiality,
and inclusivity.

We foster trust through a non-competitive, not-for-profit, and non-discriminatory approach.
With open-mindedness and transparent communication, we ensure accreditation remains impartial, inclusive, and anchored in the public interest.

Coherence

Acting as one community for harmonised practices across Europe.

We act as one community, committed to harmonised implementation, mutual support, and a shared vision for accreditation. Through cooperation, consistency, and a common spirit, we promote alignment within Europe and with international partners.

Competence

Deep expertise and continuous learning
for evolving needs.

We value deep expertise, continuous learning, and applied competence. EA invests in its members by promoting training, knowledge sharing, and the adoption of new technologies to meet evolving needs.

Commitment

Integrity, ethical conduct and innovation
in serving regulators and society.

We serve regulators, stakeholders, and members with integrity, ethical conduct, and innovation. Through influence and advocacy, we strengthen accreditation’s role in shaping a resilient, forward-looking, and sustainable quality infrastructure.

Collaboration

Partnerships across Europe and globally
for shared progress.

We build strong partnerships across our network — uniting members, stakeholders, and international peers to drive collective progress in accreditation.

STRATEGIC GOALS

Goal 1

Build Future Readiness through Adaptability,
Innovation and Competence
  • Strengthen EA’s ability to respond to emerging technologies, regulatory changes, and new conformity assessment demands
  • Develop competencies through collaboration, resource-sharing, and targeted capacity
    building

Goal 2

Foster Coherence
and Consistency
  • Enhance coherence and harmonization of accreditation practices among EA Members to strengthen trust and credibility
  • Boost collaboration to ensure consistent implementation of new legislations and schemes.

Goal 3

Boost the engagement with European
regulators and Policy-Makers
  • Strengthen early involvement
    in legislative processes to ensure
    accreditation is
    appropriately included.
  • Enhance the proactive liaison with EU institutions to explain the role and value of accreditation.
  • Ensure sufficient resources
    to respond to legislation
    and its implementation.

Goal 4

Strengthen and Evolve the Peer Evaluation System
  • Make peer evaluations more risk-based, consistent, and efficient.
  • Introduce new approaches
    and digital tools.
  • Empower and professionalize
    peer evaluation teams.

Goal 5

Strengthen EA’s Role and deepen the strategic collaboration with key
stakeholders in Europe and Globally
  • Engage stakeholders proactively
    to boost mutual understanding
    and trust in the European accreditation system.
  • Promote the European accreditation model and enhance EA’s presence at the international level.
  • Enhance EA’s internal structure and membership model for long-term coherence and effectiveness.

Goal 6

Enhance Communication, Awareness,
and Visibility
  • Optimise communication and enhance understanding of accreditation and its value.
  • Invest in tailored tools to increase
    stakeholder awareness and trust.
  • Strengthen the EA brand and reinforce the acceptance of European accreditations globally.

EA core values

EA Members commit to share the EA core values to support implementation of EA Strategy and enable EA as a membership organization to speak with “one voice” and reach the strategic objectives by 2025.

We are harmonized
  • Transparent in our rules and
    actions
  • Coordinated in word and deed
  • Accessible both internally and externally
  • Having and promoting a common understanding of National Accreditation Bodies (NAB) promise to the market and society
  • We are responsible
We are responsible
  • Involving and listening to regulators, industry and other stakeholders
  • Loyal and dedicated and work for the public interest
  • Proactive
  • Maintaining our integrity
We provide
confidence
  • Establishing consistent deliverables
  • Open, impartial and independant
  • Non-discriminating
  • Praticting what we preach
  • Democratic
We are competent
  • Efficient and professional
  • Using our resources
  • Exercising leadership
  • Supporting development and innovation
  • Continuously improving

EA’s Mission

EA Members commit to ensuring confidence in accredited conformity assessment results through the harmonized operation of accreditation activities in support of European and global economies.

It means that EA needs to:

  • Define and build consistency in accreditation in Europe with the common interpretation and application of the standards used by its Members;
  • Ensure transparency in the operations and results provided by its Members;
  • Maintain a multilateral agreement on mutual recognition between accreditation activities and reciprocal acceptance of accredited conformity assessment services;
  • Manage a peer-evaluation system consistent with international practices;
  • Act as a technical resource on matters related to implementation;
  • Cooperate with the European Commission and other European and international stakeholders;
  • Develop accreditation criteria and guidelines supporting harmonization.
Peter Strömbäck, ex-CEO of SWEDAC, the Swedish NAB, came back on the EA Strategy during the 40th EA General Assembly, (Berlin / 22-23 November 2017) outlining the meaning of EA core values which form the basis to reach the EA desired position in 2025.